Lakes Village

LAKES VILLAGE
THE CHALLENGE

Lakes Village approached Wild and Free Media looking to create a brand identity for their new over 55’s retirement village in Gippsland Lakes Victoria. 

Tasked with a short time frame to turn the project around, the brand identity and associated marketing collateral also had to appeal to both developers and owners/investors alike.
THE SOLUTION

Taking inspiration from the local landscape and surrounding environment, Wild and Free Media devised the name, branding and logo design. To appeal to both audiences, we also developed separate, tailored pieces of collateral, such as a website targeted at prospective owners and investors, and sales brochures aimed at developers.
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