Newcastle City Hall

NEWCASTLE CITY HALL
THE CHALLENGE

Stone Mason & Artists came to Wild and Free Media with a challenge that we had not yet faced as a company. We were asked to transform the town hall into a more user-friendly city site, and disguise the current renovations taking place on the monumental building. City Hall was still to have the same look prior to renovations, allowing the building to blend in with the current city scape, and not be over taken by scaffolding and building works.
THE SOLUTION

Wild and Free Media developed a brand strategy, identity and story for Little Love of Mine. The look and feel of the branding was aligned with the clean lines and soft tones of the Scandinavian-inspired product range the business would be stocking. Prior to launch, we also came up with a social media strategy and plan to build an online community and promote customer engagement. To establish an online presence for the business, Wild and Free Media developed Little Love of Mine’s website, while also working collaboratively on their launch strategy and event. 
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